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Websites & Marketing
4 Best Page Builders for Small Businesses
A page builder is a plug-in or theme that allows you to build more complex layouts without writing any code. This allows people to achieve stunning and responsive results without the necessity of a coding background. Here are the page builders we use the most! ...
Google Analytics FAQ
Google Analytics is an incredibly powerful, yet underused, digital marketing tool for business owners and entrepreneurs. Today we share some of our most frequently asked questions from clients and students alike about Google Analytics and how to properly wield it to...
Call to Action Colors: Choosing the Color to Increase your Conversions
Conversions spell success for your business. Clicking that button, whether it be “get started”, “buy now”, “subscribe”, or more, means more leads and sales for your company. Enticing your potential customers can be tricky. Choosing the right call to action colors can...
The Role of Branding in Marketing
Your brand is more than just your logo. It’s a part of every aspect of your business: from your packaging, website, connecting with clients, marketing, and more. And today, branding is more important than ever. Your potential customers are being exposed to new brands...
5 Reasons to Use Social Media Templates
Social media is not just a trend. It is an essential piece of your marketing strategy. One tip to upping your social media presence is to take advantage of pre-made templates. Pre-made social media templates are editable graphics / videos that allow you to incorporate...
The Anatomy of a Good Blog
There’s a lot that goes into writing a blog. You want it to be easy to read, while demonstrating your knowledge to your readers. Even more importantly, you want it to keep the readers’ attention and bring more traffic to your website. Make sure you keep these 8 things...