Conversions spell success for your business. Clicking that button, whether it be “get started”, “buy now”, “subscribe”, or more, means more leads and sales for your company. Enticing your potential customers can be tricky. Choosing the right call to action colors can...
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5 Reasons to Use Social Media Templates
Social media is not just a trend. It is an essential piece of your marketing strategy. One tip to upping your social media presence is to take advantage of pre-made templates. Pre-made social media templates are editable graphics / videos that allow you to incorporate...
The Anatomy of a Good Blog
There’s a lot that goes into writing a blog. You want it to be easy to read, while demonstrating your knowledge to your readers. Even more importantly, you want it to keep the readers’ attention and bring more traffic to your website. Make sure you keep these 8 things...
5 Tips to Make Your Instagram Stand Out
The social media landscape is constantly evolving. Popularity between platforms can change drastically from one year to the next. Each has its own demographic and target audience, but Facebook and Youtube continue to hold the top spots for overall popularity....
The Importance of Color in Branding
Branding is an action. It is the marketing practice of actively shaping your brand. Your brand is the combination of all tangible and intangible aspects that represent your business. The tangible elements consist of things like: your logo, fonts, marketing materials,...
Canva Vs Adobe for Social Media
When it comes to social media, having diverse content is key. Photos, videos, and branded graphics are all standard types of content that you should be posting. The question is where do you get the branded graphics? Ideally you would talk to your marketing team...