We are in the digital age, which means a strong online presence is essential for any business or organization. Your website serves as the digital storefront, the first impression you make on potential customers or clients. But how do you know when it's time to give...
We have all been on a website that had slow loading time, broken pages, or was poorly optimized for mobile, but did you know having an outdated website can also be hurting your marketing and ability to reach new customers? Having an up to date website is essential for...
No matter how much it makes us cringe, click bait works. It uses our emotions to gauge a reaction. Whether that headline makes you curious or furious, it’s still doing its job. Everyone has that undeniable each to click and get that answer. Despite its effectiveness,...
Finding the right tools is essential to running a successful website that benefits your business. You want to make sure you’re using the right products to understand your clients and further your progress as a company. It all comes down to analytics. Are you...
Google recently announced its new default version of its analysis software - the new Google Analytics 4. Today we’ll be discussing the array of changes introduced by the new Google Analytics, or GA4, and what these changes mean for us as marketers. Introducing the...
Google Analytics is an incredibly powerful, yet underused, digital marketing tool for business owners and entrepreneurs. Today we share some of our most frequently asked questions from clients and students alike about Google Analytics and how to properly wield it to...
